Originally Posted by
aztimm
Haha, exactly. Sure 500 miles is better than 0, but if they really want to encourage bookings they would do something more meaningful, at least 2000 (or even more), and make them EQM. Or do an EQD promotion

Perhaps this is but the opening act?
I think I used to get 500 bonus miles for doing surveys a few years ago.
They've already cut EQD and EQM thresholds between 30-50%.