FlyerTalk Forums - View Single Post - United and Continental historical logos and liveries.
Old Apr 26, 2020 | 4:51 pm
  #50  
cerealmarketer
 
Join Date: Feb 2002
Location: NYC: UA 1K, DL Platinum, AAirpass, Avis PC
Posts: 4,599
Originally Posted by UAL757222
https://youtu.be/3s20dkBEiJs

We now embrace the colors of the world, as the new colors of United Airlines
So it was "Wall Street" grey - not battleship grey

Guess the ad agency really got stuck trying to explain grey as the primary 'color of the world.'

I prefer Saul Bass' original work, and the later resurrection by Pentagram - serif doesn't translate so well on airplanes in my eye and that grey was too somber for flight. Wasn't a fan of the Landor Northwest livery that inspired this either.
cerealmarketer is offline