Originally Posted by tuolumne

I personally think the Pentagram-designed United showcased a regal, proud, and ultimately sophisticated look to the rest of the world for the airline that has arguably always been the US's premier international flag carrier, picking up the torch from Pan Am. To go from something specifically created for 15 years from the countries best designers, to well, "meat and potatoes", everyday Joe type stuff - well, to say I felt sucker punched still hasn't gone away. I will always cherish the work Pentagram did - I think the work for United (and Fallon Worldwide's post Ch. 11 "It's Time to Fly" campaign), being a United fan non-withstanding, was some of the best in global aviation, ever.