Originally Posted by
KRSW
As a side note, the article says Marriott spends $1BN on marketing a year. Where? Unless they're talking about all of the dumb things with BoNVOY written on it plastered around the hotels, I've never seen anything about Marriott or Bonfire in the wild. Surely the bloggers aren't eating up $1BN worth of referrals and free stays?
In the US, Marriott's Courtyard has been an NFL sponsor for several years, which I'm guessing costs a hefty fee. I've seen a number of Marriott's "Golden Rule" commercials on TV and Hulu in the US too.