FlyerTalk Forums - View Single Post - Macrobrewers buying Microbrewers
View Single Post
Old Mar 30, 2020 | 1:05 pm
  #3  
YVR Cockroach
FlyerTalk Evangelist
10 Countries Visited
20 Countries Visited
 
Join Date: Nov 1999
Programs: FB PLT again afater a decade as plebian
Posts: 22,932
Stating the obvious but it is a combination of micro owners wanting to cash out and majors wanting micro brands to sell as the major labels become less popular. Even more obvious is that most people identify strongly with and are loyal to brands.

And if one wanted to grow bigger to sell more when does a microbrewery stop becoming micro and starts becoming macro or meso?
YVR Cockroach is offline