FlyerTalk Forums - View Single Post - Palais Omnisports Paris Bercy (POPB) becomes Accorhotels Arena
Thread: Palais Omnisports Paris Bercy (POPB) becomes Accorhotels Arena
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Old Mar 11, 2020 | 12:57 am
  #51  
starflyergold
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Obviously Accor is also providing the IT for the arena The problem with naming rights is that your brand becomes associated to the poor business practices of your partner.

Also: Why is the place still called Accorhotels Area? Shouldn't that be the Accor Arena now given the name change?
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