'Request your preferred seat' (?)
From one of those annoying pop-ups, an offer for Personalised service from ba.com:
Why join us?
... Request your preferred seat:
Once you register you can request your preferred seat for every flight. Select your row number, window or aisle seat ahead of time, instead of leaving it to chance at the airport. (My bold/italics)
An offer apparently made to all, not just the elite. Is this new? Have we been informed? (I haven't.) How will they do this on European flights with that nonsensical moveable curtain (or are they doing an SAS??)
Or is it just a cock-up?