Originally Posted by
San Gottardo
Oh my, *another* tier!
FB is already not generous on benefits - either by design or by simply not delivering the ones that are sort-of-promised.
And so there only is little difference between Gold-Platinum-ULTI. FB would then have Blue, Silver, Gold, Platinum, Platinum Ultimate, Platinum beyond-Ultimate, plus non-earned tiers Club2000 and HIPPO. Eight tiers/levels, with at least six different sets of benefits. If now they add another tier on top of ULTI I presume those people still wouldn't get the HIPPO benefits (unless uber-ULTI is the earned version of HIPPO just as Plat is the earned version of C2000), but just a bit more than ULTI, and delivered probably just as inconsistently delivered as current ULTI benefits.
Why not create one "über-Plat" tier, be it ULTI or something else, put the threshold high enough, and *consistently* provide *real* benefits. Instead of this incremental approach of yet another tier/level with just a few more benefits. Already today their staff are ignorant or confused, it will only get worse.
with Emirates or SIA you just have three status with classical benefits ( lounge access, more miles, more luggage) . But the more you spend ( not you travel) with Plat or PPS status the more perks you get. For instance vouchers for duty free shopping, free upgrades to P, rollover for next year, double miles vouchers, ...à very long list indeed, but based on the revenues you generate for the company.