FlyerTalk Forums - View Single Post - Do you fill out a Survey? Something I learned...
Old Jan 29, 2020, 3:53 pm
  #34  
jrich7970
 
Join Date: Apr 2015
Posts: 217
Originally Posted by Jon Maiman
Semi-related topic, I hate the whole anything less than 8 is a zero metric. Other companies are worse where anything less than 10 is a zero metric. If the object of the survey is truly to gather information and grade it on a 10 point scale, the acceptable rating criteria need to match. E.g. for me, anything is rarely a 10 or even a 9. A good property will be mainly an 8 with possibly some 9's or 7's. Okay property would be 7 and 8 with perhaps some 6's. Anything less than that is bad and it is a degree of how bad. Other people I am sure calibrate their ratings scale differently. If only 8, 9, and 10 are okay, than do a 3 or 4 point scale (e.g. below standards, barely meets minimum standard, fully meets standards and may exceed slightly, generally exceeds standards). The current metrics are crap and just gaming the system. E.g. so they can report high numeric ratings on websites.

So now you have a choice, either play along with the silly rating metrics or most likely hurt the properties unintentionally. Guess there is a third option, don't play. Of course than no information is conveyed. Off soapbox...

--Jon
Its called the Net Promoter Score (NPS). If you want to read up a little about it, check out this https://en.wikipedia.org/wiki/Net_Promoter

There are plenty of other non-Wiki sources too.
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