Originally Posted by
mda03jb
Unfortunately this is now modern aviation, I don’t think a publicly owned airline anywhere in the world can generate significant profits while delivering 1960’s soft product and 2020’s hard product, joe public (& increasingly most corporate travel budgets) just wont pay the premium.
While not quite 1960s soft product, Delta still does manage to run a respectably profitable air operation and still provide free seat assignment for all fare classes except economy basic, true 24 hour global customer service, an IT system that lets you rebook from your phone for many IRROPS misconnects, included soft drinks, crisps, and biscuits for all on short haul flights more than an hour, and an employee group empowered and willing to go beyond the contract of carriage minimum in terms of resolving customer issues. (And their annual 'please don't unionize' profit-sharing bonus to employees has been in the 10% range in recent years)