FlyerTalk Forums - View Single Post - Steigenberger Hotels sold
View Single Post
Old Dec 13, 2019 | 6:28 pm
  #3  
Resurrection
10 Countries Visited
20 Countries Visited
30 Countries Visited
10 Years on Site
 
Join Date: Nov 2014
Posts: 56
Originally Posted by Exleftseat
It was announced on November 5, 2019 that the Chinese Huazhu Group through one of their subsidiaries has purchased Deutsche Hospitality,, the holding company for the iconic Steigenberger, Intercity, MAXX and Jaz hotels.
Purchase price was 700 Mill. Euro. Steigenberger is a classic German brand with plenty of historic properties like for example the world renown Frankfurter Hof in Frankfurt. Let's see what the new owner can bring in to get the
brand back to its former glory.
Overunning it with Chinese bus tour groups? Just a guess.....
Resurrection is offline