Originally Posted by
Land-of-Miles
Except that few of your target customers needing to stay in this part of Manchester are likely to be US Residents who seem to me the only demographic for whom Hyatt status makes sense given the piss poor footprint elsewhere.
Like Starwood did, Hyatt needs a good loyalty scheme to mitigate the impacts of the poor footprint. Hyatt does seem great, just wouldn’t work for me or many of the target customer base (I would expect).
Lots of Hyatt elites aren't USA residents. Check the Hyatt forum here on FT. For years there was an annual FT London DO featuring Hyatt.