Originally Posted by dnw
Probably not. Its Luthwaites and has very little to do with BA. Bit like Sunday Express Wine Club, Telegraph etc etc... its all just cobranded promotions to get you on the list...
Except that the BA branding has been consistent - each mailing has a big BA logo on the envelope, as does the letter inside introducing that months special offers. There are also frequent references to it being the BA Wine Club.
If they are not prepared to do extra mileage offers, I'm surprised they don't just change the branding to Laithwaites and save a few quid on doing a specific BA mailing.