The thing that irks me about these seats is the lack of a proper headrest. It's fine for a short hop, but after getting up early and sitting on the tarmac for an hour before starting a 3+hour flight to Greece on easyjet is a proverbial pain in the neck. It seems that there is no consideration an any comfort features now that recline has gone as well as headrests. With BoB, BA really has become easyjet. But easyjet have the benefit of flying to loads of places BA doesn't or without the same frequency. Not everyone wants to go the major towns.