At least I got to fly SDV-ETH 3 years ago one last time. One thing that I would say is that now that all flights to Eilat are from TLV, if I were Israir, I'd try to offer codeshares on TLV-ETM for every airline other than LY and Arkia that fly to TLV. Would be a great way to get more people connecting through TLV on their way to/from Eilat.
I do agree however that flying to Eilat doesn't make economic sense for a family when they can often fly abroad and have it be cheaper due to the overpriced hotels in Eilat.