Originally Posted by
xliioper
WN was the first major US carrier, but VX and B6 predated them by several years. More than likely, WN got the idea from those carriers. The reality is that the legacy dynamic awards are more of hybrid system where redemption values tend to more closely follow revenue fares, but the correlation is not nearly as predicable as with WN.
xliioper
Yes, B6 and VX had Dynamic Award pricing first, but again, the blame falls on WN.
B6 and VX had Dynamic Award Pricing since the inception of their programs; WN did not. B6 and VX had nothing to change in terms of their Award Pricing.
The Big 3 Legacy carriers were waiting for one of the other Big 3 carriers to first change their FFP’s Award redemption structure to Dynamic Award Pricing model. Except Southwest beat them to it instead.
Perhaps WN picked up their model from B6 or VX, but as you agree, Southwest was the first *major* carrier to adopt the change from a static redemption to a dynamic model.
The change WN did is having a ripple effect which will eventually have all the Big 3 carriers also change their FFP’s Award Pricing.