Originally Posted by intuition

I have from a reliable source that the 'Home baked' is a fringe benefit from a cost cutting move. The new CEO has ordered everyone in the HEL based staff to cook and bake some xtra food on their off-days and bring with them to Vantaa in the next morning, so they don't need to buy as much food items for the lounges from Fazer.

Only later, the daemon CEO realised that this cost saving could also be used in clever marketing, branding everything 'Home baked' or 'True Finnish tastes'.