Originally Posted by
MePlatPremier
The current Double Points promo has already netted me some 75k points—if that’s not lucrative, I don’t know what is...
You're presumably staying at expensive properties (perhaps reimbursed by work)?
2x promos are lucrative only for people who either stay at a hotel almost every night of the promo anyway, and/or stay at expensive properties.
They're not all lucrative for people who stay in cheap suburban properties (either because they're on their own dime and/or just because that's where they need to stay anyway) and only a few nights a week at most. For those people, 25000 bonus points for 10 nights would be way more lucrative (especially if they can shift the rest of their stays to other hotel programs with other "lucrative" promos), while for the people who stay at expensive properties and stay lots of nights anyway it may be less lucrative.
So "lucrative" is often in the eyes of the beholder.