Odd pay with miles pricing for subscriptions
I was on the United homepage and the Economy Plus subscription caught me eye – I see it's not new, but I hadn't noticed it advertised before.
When I was poking around the subscriptions page, I noticed very odd pricing for the options to pay with miles on some of the other subscriptions.
For example:
Global annual WiFi is $689 or 100,000 miles (0.69 cents per point)
United Club subscriber only membership $600 or 77,000 miles (0.78 cents per point)
Two things struck me as odd: 1. the significant difference in redemption valuation with these pay with miles options, and 2. how low the redemption value is – I'm used to seeing pay with miles options on other airlines of at least 1 cent per point.
So, I get that United contracts out it's WiFi service to multiple providers, so the cost of offering a WiFi pass might be higher than the cost of offering lounge access. But the pricing seems oddly stingy.