FlyerTalk Forums - View Single Post - Mea culpa: I just paid full F fare for JFK-SFO on Alaska
Old Mar 15, 2019, 12:01 am
  #98  
BOB W
 
Join Date: Jun 2004
Location: Anchorage, AK
Programs: Lifetime AS 1MM & MVPG, AS MVPG100K, AA, DL, HH-G
Posts: 8,259
Originally Posted by VegasGambler
Shareholder (un)happiness has no effect on solvency. Stock prices can tank but that's not really relevant.

My crystal ball tells me that next on the chopping block is change fees ($200 to match the big 3 on domestic routes) and then, within 2 years, the dreaded revenue based FFP. But then, my crystal ball is notoriously unreliable.
VX was losing money consistently and the BOD would not commit the dollars on what they saw as a fools errand. Stock market value has killed countless companies.
However, I agree completely with your prediction of the future of AS. When that happens AS will lose any value to the flying public and will be absorbed (most likely by DL) or another airline.
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