Originally Posted by
hornillas1
With the introduction of the new generation LVHM RIMOWA trolleys, items saw a price increase anywhere from 28-55% more than the previous generation models.
That extra price definitely helped with their 32% operating margin for the company.
I won’t be crying if their sales revenue from Rimowa products plummet. It’s possible to raise high margins at an acquired unit but get burned by doing so when the total profits from the acquisition don’t provide a solid return on the cost of the acquisition.