Originally Posted by
sgopal2
I can see now why United loves this program. Once people get a bite of the GS bug, their spending increases, and they spend 95%+ their fares on UA metal. This makes complete sense from a marketing point of view. The lack of a spend threshold leaves people guessing at the end of the year. Because of this, people continue to spend their air travel dollars on UA.
I'm already hooked, I booked two personal trips for myself and Mrs. Augustus to Europe in FC where I could have easily gotten a much lower fare in economy and played the GPU lottery.