Throwing a few couple percent back on every ride is a pittance, compared to ways of buying Uber gift cards at 15-20% off or more. That's real savings and I laugh when Uber riders brag that their credit card gives them 3X funny money points back on every Uber ride.

And the new Ride Pass (here in Tampa Bay, at least) is worthless. The old Pass ($10 for 28 days, paid when you want it to start) was worth 10% off the top of any fare, and could be stacked with other discounts, promo codes, ibotta rebates and discounted gift cards. I was stacking these for 50-60% off the total fare.

The new Pass ($15 for 28 days, auto-renew required) gives you nothing but opaque "price protection", whatever that is. For that, the current opaque price you are quoted is possibly replaced by another lower opaque price. None of these prices can be independently calculated or confirmed by the rider, you just have to trust that you are getting a "deal" from Uber's customer price-sensitivity algorithm.