As OULuisian with those ample 32Xs, would you rather have seat blocking perk instead of BMW-ride? As KUOpioian, the seat block in ATRs seem never work but the few Lumos around always seem to get the BMW.
Definitely! If they promised seat blocks fleet-wide (seats would be filled as per status - such as it has always worked perfectly for me on SAS), I would have immediately changed such a perk for a BMW ride. Of course, I assume the perk would work.
BMW is a nice service, but I don't think it would be a convincing factor for becoming / remaining Lumo. Seat block, availability based upgrades (at least SH), same-day standby / confirmed changes, CS agents that know what they are doing and +/- consistent quality of airport and onboard service would be in the core of success. Then can come things like BMW rides, good quality welcoming package, small gifts now and then, free snacks etc. They got right things that are nice to have, but make little-to-no difference in the end - more like those that you can come up with from an office, not even stepping on a plane. Sorry it went a bit off-topic...