If I understand this widget correctly, it's IB's attempt to corral more users to FT via google search who didn't know FT existed. If the newbies didn't know FT existed, do you really think they're going to find the very obscure Tech Support forum to report a bug/issue?

Current FT users aren't going to ask questions via the widget; they'll just ask them in the forums as they normally do.
Cheers.