Originally Posted by
ne52
Interesting that Bliss just started selling at Target a couple of months ago.
Albeit small, they really have been such a iconic part of the W and aloft brands. I always associated the two, similar to DoubleTree and their cookies.
It's funny that you mention that, as I was told that was part of the decision to end the relationship. Because the Bliss products are now sold in Target and that the Target brand association wasnt something W wanted as Target was too down market. If this is actually the case I think whoever made that decision would be shocked at the percentage of W guest who shop at Target on a regular basis.