Originally Posted by sbiddle

Skytrax awards are scoffed at by many in the industry (as are many of the awards from other sites such as airlineratings) due to the methodology involved. I really don't think you can really directly compare the product or service between many airlines, especially when there are different cultures involved. Many people for example see the laid back hospitality on NZ as a big plus, yet you'd have other people see this as poor.