I do not understand how a feature you do not use adds to your cost of holding the card.
If I used uber because of the Amex perks, I would have overpaid (relative to Lyft) by $500-1000 in the past 3 months alone. Not using uber incurs a zero cost to me. I’m comparing use cases. If I was to use their “perk” I would have come out $500-1000 under. How exactly the pricing algorithm works is anyone’s guess. But my point is, this scenario is akin to handing out 20% off coupon on a product that was marked up by 200%. It has negative implicit value.
Last edited by mia; Jun 30, 2018 at 8:04 pm
Reason: Remove inflammatory comments about other posters.