Originally Posted by perepelov

Last - and most lucrative - group - is a small number of wealthy frequent flyers who can afford premium class on long-haul flights. Those are the ones that essentially pay for dozens of fellow passengers - with their single ticket. And the airlines know that, and they go after that group aggressively. They'd give them perks and make sure they're satisfied. But you really need to spend tens - or maybe even hundreds - of thousands of dollars annually of your own - not your employer's - money - if you want to be part of that group.