Similar experience as above poster with surveys no longer being limited to 3 per day but at the same time not finding them as useful as before. If they did away with the 1 Hilton redemption per 60 day rule things would be an entirely different story. As someone who prides himself on maximizing the value of his points/time, I'm embarrassed to say I've redeemed for Macy's, Starbucks, and Amazon. I just hate letting my balance get too high with the reported shutdown issues.

I know people have good luck with Hertz redemption but I find myself never renting cars. If I wanted to earn United, Southwest, and British Airways miles my time would be better spent MS on an Ultimate Reward card versus filling out the surveys. #firstworldproblems

I guess I need to look at this as an additional avenue and stop overthinking it. British Airways doesn't seem all that bad at second glance being $35 per 1000 as I'm located in an AA hub.