WS is to AC as the jackal is to the lion on the Africa plains. When the jackal steps out of his lane, the lion has to get up and waste energy chasing it off.
Some WS expectations around here are funny. Westjet had the opp to introduce true NA J, they opted for blocking a middle seat. Ample opps to join an alliance, not in their interests. They could work through growing pains to establish themselves in Tier 1, 2 cities, they’d prefer to augment HNL, LAS, and CUN.
Wake me whey they get into an alliance. Wake me when they’re more than a fringe, marginal player in Chicago, SF, LA, NYC.
WS should have stuck with their roots or gone all in
They’ve done neither.