Exactly. They are not going to get $100 million in incremental revenue a year to start by having the differential be small. If they make basic economy too good, nobody is going to pay extra. If they charge too little for regular economy, they have no chance to meet their revenue goal. If their product is not much different than competitors, they could easily alienate more passengers. Management needs to come up with some original idea to get people to pay more for something passengers actually want. Thus far, they have lacked any creativity.