FlyerTalk Forums - View Single Post - FAQ : Marriott's "breakfast offering" explained, by brand and by Bonvoy elite level
Old Apr 21, 2018, 1:19 pm
  #11  
hockeyinsider
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Join Date: Jun 2005
Programs: Delta Diamond, Marriott Ambassador & Lifetime Titanium, Hertz President's Circle, United Silver
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Originally Posted by Horace
Gary Leff simply described a combination of what's on Members.Marriott.com and today's SPG benefits.

Here's my own summary:

Essentially, the Platinum Elite breakfast benefits in August will be:
-- Continuation of SPG Platinum breakfast benefits at SPG legacy properties
-- Extending breakfast benefits to Courtyard, AC Hotels, MOXY, and Protea, likely similar to Four Points and Aloft
-- Business as usual at brands that provide breakfast to all guests (Fairfield, SpringHill, Residence, TownPlace, Element)
-- Business as usual (no complimentary breakfast) at Ritz-Carlton, Edition, Gaylord, Marriott Vacation Club, Marriott Executive Apartments, and Design Hotels
-- Business as usual at the five Marriott legacy full-service brands that currently provide the lounge/breakfast benefit, EXCEPT that daily breakfast becomes an arrival gift option, not something in addition to an arrival gift AND that resorts are no longer excluded

There might be fine tuning to guarantees and point alternatives to breakfast, and possibly other fine tuning.

It remains to be seen exactly what we'll get at Courtyard, AC Hotels, MOXY, and Protea. Will there be a voucher that covers a choice of breakfast items, a choice of juice, good coffee, and a gratuity? Will "continental" mean just cold food, or will hotels offer more, just as most full-service hotels offer more? What percentage of hotels that have not previously provided elite breakfast see this as a great opportunity to attract Platinum guests? What percentage will see this an attack on their P&L, and will try to minimize the cost of what they provide?
There is no definite answer from Marriott on this scenario: Will a hotel in a brand that requires breakast or requires lounges as part of its brand standard but doesn't have a lounge (or closes the lounge) provide breakfast or will it be incumbent upon the guest to choose between breakfast and points at check-in?
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