Originally Posted by
sdsearch
Wyndham's "bread and butter" is in the budget to midscale categories, which most people don't consider "aspirational".
Agreed. For me, the biggest current problem with Wyndham is there's too many budget hotels that don't meet a basic minimum standard of cleanliness. (Well, based on Google/TripAdvisor reviews, anyways, though I've been to a couple that are borderline.) If a hotel has bugs consistently listed in the review, doors are broken, etc. then that shouldn't be a branded hotel under any chain. Wyndham seems to have too many properties that are below that minimum standard, and Knights Inn seemed to have an especially large degree of such hotels.
If Wyndham can make their bottom experience be essentially a clean Super 8-type experience (though the offered breakfast isn't required if it's not part of a brand standard) that would be a huge improvement. The rewards program has the best value when it's seen as a ticket to get a decent, if not aspirational, property in an aspirational location. The fact that I can build up points on inexpensive Super 8 rooms and redeem them for a decent hotel in a downtown core is really the selling point of the program for me.