FlyerTalk Forums - View Single Post - British Airways falls from #1 in consumers favourite brands
Old Mar 17, 2018 | 8:04 pm
  #253  
Jagboi
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Originally Posted by chongcao
Then another advice for whomever (since you are unlikely to run an airline), a good airline should not be built based on bottom feeders, but those who always pay the extra dollars. That is why Southwest is so successful. .
Westjet in Canada is base don the Southwest model; and has been very successful in taking traffic from Air Canada. The two are often almost identical on price, but AC has been steadily losing market share of traffic partly because WJ has the reputation that when things go wrong, they will take care of you, and with AC it's tough luck, you're on your own. Those who are loyal to WJ are very loyal because they know it's a 2 way street.
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