I think standardization of Club F&B is terribly ridiculous. Brand Standard should be minimum regulation under the flag of InterContinental, not to limit each hotel’s discretion. Nightly rate level is different in each countries and regions. Also every costs are different. If IHG try to regulate Club F&B offering, they should to also regulate nightly rate in same level, impossible. We expect the value for payment. If I pay higher cost for nightly rate, I would expect better offering. But now quality of offering tends to downhill. It really unacceptable.

I expect every GMs to ignore such a ridiculous standardization which made by HQ’s internship students.