"Germain: Air Canada has spent so much time focusing on the executive frequent flier--and it's a natural thing to appeal to your most frequent customers--but the fact is, when you go on the plane there is a ton of people who just fly two or three times a year. They are the bread and butter."
I disagree with this in the strongest of terms, unless by focus he means 'sodomizing'. Especially with the Pareto Principle such a well known business phenomena.
1D