Originally Posted by
GregInMN
With all the discussion around the cancelling of the Delta AMEX CC, I wonder what the financial impact will ultimately be?
Nobody can predict the future, but clearly someone at DL with oodles of data crunched the numbers and was able to convince management that this move would a) decrease the number of lower-margin customers, b) increase the number of higher-margin customers, or c) both.
Balance that out with revenue gained/lost on the Amex side, and obviously DL thinks they will come out ahead in the end vs. status quo.