I think that at least for a start it will just be the AF product with cosmetic changes. The #1 goal is to pay the staff less. On the ground the gains come from less employees and more automation, a few more fees (more basic tickets and a la carte iptions) and in the air a similar product but with cheaper cabin crews and some marginal concessions from the pilots. They do as well as they can given the constraints, the pilots are powerful and their skills are in-demand (at the moment), rhe orher employees are easier to subject to market rules.

Then the execution will indeed be the challenge: will they keep the high-end market and get back some of the low-end? Will margins come back? What will the morale be like? And how will all those competing brands and products make sense ?

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Even for employees it might be a little confusing.