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Old Sep 16, 2017, 5:22 am
  #8  
Flexible preferences
 
Join Date: May 2010
Location: UK
Posts: 5,380
Originally Posted by allturnleft
I am planning an Alsakan trip next year
Already too late for a 241 or any redemptions
BA are charging £4400 for a Lon ANC rtn in J
In Sale BA are £2400 rtn to SEA in J £2200 rtn in W and £2000 rtn in Y
Alaska Air is £600 rtn SEA to ANC in F

Norwegian have just started a route to seattle for £1200 in premium fully flex return

Surely this is a no brainer; their premium looks better than BA W and is at the front of a dreamliner

The other competitors are Virgin which have also recently started a SEA service andoffer a LHR to ANC for £2400 (through booking) ; but the thought of the VS inward facing coffins in J didn't entice me for £600 extra per person though did like the guaranteed connection for a reasonable price

Am I missing something but this seems serious competition and in acompleyely different price league to BA. Internet reviews of the Norwegian premium product seem favourable
Taking the closest comparables LHR SEA return, Norwegian does seem to stack up well against BA for WTP (£1200 vs £2200).

However, it is less clear-cut against CW - a £600 premium each way for the CW product including flat beds doesn't seem unreasonable. Also, BA is a financially secure airline, Norwegian seemingly less so.
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