I was also a loyalist and I needed almost 2 years to give up on Cathay, that was how loyal I was. Despite all the reduced benefits, 30% mark-up prices against competition, more often indifferent to bad services versus good services, and general reduction of overall product; flight after flight I seek Cathay first.

No more. Next year I will be Cathay GO (OWS), China Eastern GO (SkyTeam Elite Plus), and Sichuan Air Platinum. Thanks Cathay for letting me realized how the airline industry have caught up to you (or how you have sunk to their average level).