Originally Posted by
ucdtim17
As I said, they made a business decision that expansion, even if it means flying money-losing routes like this, is more important than shoring up the existing schedule.
Yes. Alaska made a business decision on this whether it pencils out or not, and they probably believe, in time, it will pencil out.
Short term it puts even more strain on the existing service for existing customers. So Alaska is leveraging its relationship (rather its deteriorating relationship) with its existing customer base to absorb Virgin Air and add even more routes.
The whole route network is strained right now and it is existing customers feeling it.
It's really too bad. Alaska has had a great reputation and it's all hanging in balance....looking at those cancellations on the TV monitor...and wow.
