Originally Posted by subject2load

But is it really a 'step up'

The fact is - quite apart from any failures to deliver food - there is absolutely no guarantee of any Avios compensation for affected passengers.

This from poster gav0106 earlier :

"Was same for us Milan to LHR. We were last minute booking so fair enough no food for us. However crew clearly said even without us, he did not have enough food for all passengers. I reached out to BA who as normal did not care, no compensation, nothing. Just tough as we booked last minute, despite them advertising it as meals/refreshments"