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Thread: 3D Secure/One Time Password (OTP) for US issued credit cards
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Old Jul 27, 2017 | 7:27 am
  #10  
txflyer77
 
Join Date: Mar 2012
Location: Boulder
Programs: AA Plat, CX Silver
Posts: 2,361
US merchants *hate* 3D Secure and all its various implementations. I work in ecommerce and it just simply kills conversion rates here.

One payment processor estimates it hurts conversion rates in the US by 43%: https://www.adyen.com/fr_FR/presse-e...nversion-rates
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