Originally Posted by
YVR72
The current league is not the new league. The staff, visual identity and brand all need a refresh. Westjet? For an international airline? The name doesn't really go over well anywhere east in Canada let alone in non-"West" countries in the world.
We did have North West Airlines for a long time. Sothwest Airlines looks to be doing OK in the US. Not certain changing the name is a needed.