lexdevil

I am guessing that "Ambassador" = last year's "Concierge" experiment. Concierges were assigned to some Marriott Rewards members, but not based on status (at least not during the pilot). I have been PP for several years but did not receive a concierge. Others with lower status did. It is possible that the number is very small (perhaps the 5k you cite), but this small number seems to have been chosen randomly in order to see how well the program works. I imagine they are comparing to see if assigning a concierge resulted in more stays or spend.