FlyerTalk Forums - View Single Post - Do not clear my surplus tier Points
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Old Feb 23, 2017 | 9:20 am
  #20  
pebadian
 
Join Date: Dec 2015
Programs: BAEC Gold, HH Diamond, IC Ambassador, Sixt Platinum
Posts: 95
I agree that it's not beneficial for BA from a financial point.

As a Marketer... The only problem with Lifetime TP is that 25k to Lifetime Gold is for a lot of people a very far goal and hence not desirable.
Maybe Lifetime Silver would be an interesting intermediary to give people an incentive for the 'extra' TP. Especially because I can imagine there's a lot of people (not FT'ers, ha) that are constantly between 600 and 1500. I do believe it's a pretty big gap for 'ok' additional benefits.
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