I'd have PLENTY of ideas that such a new level could offer. And so do other people on this board, so there's no shortage of that.
But the biggest marketing gag is not to have this new status but when asked about it to tell customers "we'll tell you what the benefits are once you have reached the new status level". Really?? Don't they want to incentivise people to fly more with them, which will work exactly how if I don't know what I am aiming for?
To be fair, I do expect them to communicate more in the next couple of weeks as we approach the renewal date of the cards. And who knows, maybe they'll restructure the entire status portfolio, just to avoid having five levels.