Life and death on Thailand's lethal roads

There is a ritual that is now very familiar to Thais, before the two big holiday seasons of the year, in late December for the new year, and in April for the Songkran Festival.

The government will set a target for reducing fatalities on Thailand's notoriously dangerous roads, exhorting Thais not to speed, or drink and drive.

Sometimes good citizens will run publicity stunts, like the coffin-maker, who last year invited journalists to film the huge stockpile his workers were building up for the holiday season.

http://www.bbc.com/news/world-asia-38660283