FlyerTalk Forums - View Single Post - Buy on board: Experiences and reactions from BA's shorthaul economy service
Old Jan 16, 2017, 4:40 am
  #468  
corporate-wage-slave
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Originally Posted by BA6948
Ok let's pretend that the customer chooses easyJet and that seat goes unsold. Do you think BA's BoB could cover the £328 loss. It is going to come down to this kind of calculation.
Since there are 3 seats left, which may well be filled at that high price between now and departure on a service which raked in a lot of money for BA (£20k I would estimate), I suspect BA will be supremely unbothered.

It's a bad example to use really. You'd be on slightly stronger ground on a service which has direct competition at LHR and which isn't full - there will be plenty of examples there that can be picked on. Where you would be on much stronger ground is in 3 months time, looking at Swiss v BA for fares and availability between LHR and GVA.
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